Industry Interview: Pure Creations Photography

Pure Creations Photography, recently shot the Enzoani 2015 UK launch as well as the gorgeous Editorial Styled Shoot in Swansea, South Wales. We thought this was the perfect opportunity to interview Pure Creations photographer Rob Jones for some insight into the world of wedding photography and learn some top tips for #Enzoanirealbrides-to-be.

Who is Pure Creations and what sets you apart from other photographers?

A husband-and-wife team with nearly a decade’s photography experience under our belts, we know a thing or two about instinct. You have to when it comes to weddings! The groom’s first glimpse of his bride, or the bridesmaid throwing her head back and laughing at the Best Man’s speech are moments that you simply don’t get a second chance to capture. Luckily, we never miss a trick, as one delighted bride put it to us recently, “You two just really get it.”

We pride ourselves on our knack for really getting under the skin of what you want from your photography. Whether it’s grand, sweepingly dramatic shots straight out of Vogue Wedding or something cheekily sweet and low-key, we believe in clean, simple albums that beautifully reflect your personalities as a couple.

But if you mixed a little Jo Malone with a dash of New York Fashion Week and wrapped it up in a cosy family-run business that’s passionate about your big day, then you get an idea of what we’re all about.

How long have you been in the industry?

We have been in the photography industry for eight years (nearly nine)!

How have weddings changed over the years in terms of wedding photography?

We believe that weddings have changed so much over the years. The fact that nearly everybody has access to some sort of camera, we need to achieve something different and wow. A bride and groom want the emotion and atmosphere captured on one of their most important days of their lives. They want a memory to last a lifetime.

What’s the most important thing to keep in mind when planning your wedding photos?

Finding the right photographer for you and your family can be a daunting task. Because of the increasing availability of digital equipment, professional photography has become an extremely competitive market. There are lots of websites to sort through, blogs to pore over, and advertisements everywhere. It can seem almost impossible to find a perfect fit! The good news is that with a little time and effort, you can do your own research and find a photographer that’s just right for you. A great way to start your photographer-seeking journey is by asking friends and family if they recommend anyone in the area. Chances are good that they’ve worked with (or know someone who’s worked with) a great photographer for portraits or life events. Chances are also good that a photographer who’s worked well with people close to you will also work well with you! Using Facebook and Internet searches are also great ways to find local photographers. Most professional photographers have a strong online web presence with portfolios of their work for you to browse. Once you’ve found a few studios you’re interested in working with, don’t be shy about setting up interviews! Schedule a phone call or casual in-person meeting to get a feel for the photographer and his/her process for creating images. It will quickly become clear whether it’s a good fit for both of you!

It’s no secret that great art is expensive, and this can be the case for photographers as well. Remember that these images are an investment - in yourself and in your family. Good photographers intend your images to be family heirlooms and plan for this by offering archival-grade print products built to hold their colour and detail for a lifetime.

Although choosing the least expensive photographer may seem like an attractive option, there is most likely a reason they’re so cheap! Great photographers with good client service are typically booked solid and price themselves to reflect this. If budget is a main concern in selecting a photographer, try contacting a few “dream” photographers and let them know your intended price range. They may be willing to work with you and offer payment options or smaller packages to fit within your budget. 

What’s your most memorable wedding and why?

Our most memorable wedding was Floss and Jamie T St David’s Hotel and Spa. It was no coincidence that Floss was wearing an Enzoani Gown (Dakota) , The planning that was in place really was superb, locations galore for epic images and a total understanding from Floss and Jamie and purecreations, awesome day awesome couple, awesome wedding. Click here to see the full story: #EnzoaniRealBride: Felicity + James

Credits:

Featured Dresses: Hadil, Ilyssa, Justice, Judy, Jaime and Jeanette.

Photography: Pure Creations Photography - purecreationsphotography.co.uk